Shredding outdated fundraising appeals is the simplest option for overworked fundraisers. Who’s got the time to catalogue them, archive them and save them for posterity. But, as Marina Jones and Jayne Lacny point out, not only did conducting these appeals fill us with joy, they provided a lot of learning – learning that has a place in informing future generations of fundraisers.
Continue reading OPNION: The recycling can wait – the saving of fundraising archives
Critical Fundraising is the blog of Rogare – The Fundraising Think Tank. www.rogare.net
Critical Fundraising 