To better understand donors and build a culture of philanthropy, it’s not enough to think critically. It’s not enough to break out of your silos. It’s not enough to acquire new knowledge in subjects such as behavioural science. Ashley Scott says practitioners need to embark on ‘transdisciplinary’ journey to becoming a more effective fundraiser.
Continue reading NEW IDEAS: Why fundraisers need to start a journey to an holistic understanding of donorsCategory: Postmodernism
NEW IDEAS: How anthropology can give us new insights into donor-centred fundraising
Responding to the debate around donorcentrism, Ashley Scott asks whether fundraisers should look to anthropology to better understand what donorcentrism means, and how it could generate completely new insights into their donors.
Continue reading NEW IDEAS: How anthropology can give us new insights into donor-centred fundraisingKNOWLEDGE: Blog digest January 2017
Each month, the Critical Fundraising blog presents a digest of the best fundraising-related blogs and articles that have adopted a critical fundraising mode of thought.
Continue reading KNOWLEDGE: Blog digest January 2017NEW IDEAS: Never ending story – postmodern storytelling for postmodern donors
Common wisdom in fundraising is that you need to use ‘storytelling’ to connect donors to causes. But, asks Ashley Scott, are fundraisers talking in the right language to a generation that is fluent in postmodern storytelling techniques?
Continue reading NEW IDEAS: Never ending story – postmodern storytelling for postmodern donors
Critical Fundraising 