- Second paper in Rogare series that translates recent academic study into practice
- Looks at how people distance themselves from comms about ‘taboo’ causes
- Recommends ‘deliteralising’ comms to use animations, songs and metaphor
- New traffic light system to give fundraisers confidence in the recommendations
Category: Psychology
KNOWLEDGE: More critical thinking at the Ask Direct Summer School
Another week, another conference. This time, it’s the Summer School, devised, hosted and run by Rogare Associate Member Ask Direct. Now in its third year, the event will take place at Trinity College in Dublin on Thursday 12 and Friday 13 July.
Continue reading KNOWLEDGE: More critical thinking at the Ask Direct Summer SchoolKNOWLEDGE: A deep dive into professional knowledge at AFP I-Con in New Orleans
Rogare identifies the sessions at AFP I-Con that explore issues in fundraising from a critical thinking perspective.
Continue reading KNOWLEDGE: A deep dive into professional knowledge at AFP I-Con in New OrleansKNOWLEDGE: Blog digest July 2017
Each month, the Critical Fundraising blog presents a digest of the best fundraising-related blogs and articles that have adopted a critical fundraising mode of thought. Inclusion in this digest does not indicate that Rogare agrees with any arguments presented, only that we thought they made a good argument.
Continue reading KNOWLEDGE: Blog digest July 2017KNOWLEDGE: Space bar – reducing the distance between donors and the fundraising events they attend
People think about things they feel close to in a different way to things they feel apart from. Harriet Day explains how Construal Level Theory can be applied to transform fundraising events by making donors feel psychologically closer to the action.
Continue reading KNOWLEDGE: Space bar – reducing the distance between donors and the fundraising events they attendNEW IDEAS: Donorcentrism – all things to all fundraisers, part 1. What is it?
‘Donorcentric’ fundraising could claim to be the dominant philosophy in fundraising. But, asks Ian MacQuillin, can anyone actually describe what it really is?
Continue reading NEW IDEAS: Donorcentrism – all things to all fundraisers, part 1. What is it?NEWS: Most successful fundraising events fulfil participants’ psychological needs
- New research from Hartsook Centre for Sustainable Philanthropy
- 10 key factors that contribute to “outstanding success” in events fundraising
- Focus on fulfilling participants’’ psychological needs is key.
NEW IDEAS: Never ending story – postmodern storytelling for postmodern donors
Common wisdom in fundraising is that you need to use ‘storytelling’ to connect donors to causes. But, asks Ashley Scott, are fundraisers talking in the right language to a generation that is fluent in postmodern storytelling techniques?
Continue reading NEW IDEAS: Never ending story – postmodern storytelling for postmodern donorsKNOWLEDGE: Summary of conclusions from Rogare’s relationship fundraising review
This is a summary of the main conclusions for possible ‘refashionings’ of relationship fundraising.
For the full findings, download the report: Relationship Fundraising: Where Do We Go From Here?
Continue reading KNOWLEDGE: Summary of conclusions from Rogare’s relationship fundraising reviewNEWS: Major review of academic theory suggests how relationship fundraising could ‘refashion’ itself
A major review of relationship fundraising conducted by the fundraising think thank Rogare has recommended several possible ways to ‘refashion’ the discipline.
Continue reading NEWS: Major review of academic theory suggests how relationship fundraising could ‘refashion’ itself