Ever sat in a long and confusing meeting about comms integration? Paul Vanags has. Too many of them. Here he challenges what he says has become an unchallenged dogma that integrating fundraising with the rest of an organisations communications is necessarily ‘a good thing’.Continue reading OPINION: Fundraising and comms integration: count me out – it’s time for Fr-exit ! (Fundraising-Exit!)
In the first part of this blog, Ian MacQuillin argued many fundraisers don’t have a consistent idea of what they mean by ‘donorcentric’ fundraising. In part 2, he explores some of the issues this can lead to.Continue reading NEW IDEAS: Donorcentrism – all things to all fundraisers, part 2. What could go wrong?