Category: Research into giving

OPINION Will you still love me tomorrow? Who will be the the real donors of the next 50 years?

In the face of a “generational time bomb”, the recent ‘Tomorrow’s Donor, Today’ research challenges fundraising norms and advocates for radical changes. However, Giles Pegram takes issue with the research’s fundamental assumption, and asks if it risks becoming a self-fulfilling prophecy.   

Continue reading OPINION Will you still love me tomorrow? Who will be the the real donors of the next 50 years?

NEW THINKING: Blog digest – April 2022

Each month, the Critical Fundraising blog presents a digest of the best fundraising-related blogs and articles from the previous month that have adopted a critical fundraising mode of thought. 

Inclusion in this digest does not indicate that Rogare agrees with any arguments presented, only that we thought they made a good argument.

Continue reading NEW THINKING: Blog digest – April 2022