- Generic concerns about the ethical use of AI can’t be overlain on to fundraising, since its use in fundraising throws up ethical dilemmas specific to this application
- AI currently doesn’t have access to sufficiently-sophisticated thinking about ethics to be able to tackle ethical dilemmas in fundraising
- Ethical and data literacy across the fundraising profession must be upskilled to ensure the most rigorous human oversight of the use of AI in fundraising.
Tag: Fundraising
OPINION Will you still love me tomorrow? Who will be the the real donors of the next 50 years?
In the face of a “generational time bomb”, the recent ‘Tomorrow’s Donor, Today’ research challenges fundraising norms and advocates for radical changes. However, Giles Pegram takes issue with the research’s fundamental assumption, and asks if it risks becoming a self-fulfilling prophecy.
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