- New research from Hartsook Centre for Sustainable Philanthropy
- 10 key factors that contribute to “outstanding success” in events fundraising
- Focus on fulfilling participants’’ psychological needs is key.
Category: Donor-centred fundraising
OPINION: Journey’s end – why supporter journeys are a distraction from genuine supporter care
The principle behind supporter journeys is fine. But, argues Liz Waldy, in practice they often end up shoehorning donors into a formulaic communications plan that, ironically, neglects the relationship. Continue reading OPINION: Journey’s end – why supporter journeys are a distraction from genuine supporter care
OPINION: Blog digest December 2014
Each month, the Critical Fundraising blog presents a digest of the best fundraising-related blogs and articles that have adopted a critical fundraising mode of thought. Continue reading OPINION: Blog digest December 2014
Critical Fundraising 