Author: Ian MacQuillin – Page 3 – Critical Fundraising

NEW IDEAS: The philosophical dispute between fundraising and data protection

Fundraisers and data protection experts appear to have very little common ground on which to talk about ICO’s recent enforcement action. Ian MacQuillin suggests the gulf between the two could be down to different philosophical approaches.

OPINION: Does the ICO have ‘unreasonable’ expectations about wealth screening?

The UK’s data protection regulator has fined two charities over how they have ‘wealth screened’ current and future donors. Ian MacQuillin ask whether the Information Commissioner’s Office is treating charities differently to companies.

NEW IDEAS: You’ve been reframed, Part 1 – are fundraisers and programme delivery ‘ideologically’ divided about beneficiary images?

The tension between fundraisers and programme delivery staff about how to best portray beneficiaries in marketing materials has existed at least since Live Aid and shows no sign of being resolved. In a two-part blog, Ian MacQuillin says the whole question needs to be reframed away form the simplistic notion of ‘right’ and ‘wrong’ fundraising images.

NEW IDEAS: You’ve been reframed, Part 2 – how we need to rethink the question of beneficiary images

NEW IDEAS: The donor is always right, part 2 – does it lead to donor correctness gone mad?

If it’s beneficiaries, rather than donors, who are actually charities’ ‘consumers’, Ian MacQuillin asks if this changes how fundraising ought to be regulated.

NEW IDEAS: The donor is always right, part 1 – is being a donor the same thing as being a consumer?

Fundraising regulation is often predicated on the assumption that donors require the same degree of ‘protection’ as consumers. In the first of a two-part blog, Ian MacQuillin argues that it’s beneficiaries, not donors, who are a charity’s true consumers

NEW IDEAS: A balancing act – applying ‘total’ RF to all donor relationships

Ian MacQuillin explores how total relationship fundraising could ensure that supporters have harmonious relationships in all their contacts with a nonprofit organisation.

NEW IDEAS: Refashioning relationship fundraising – it’s about more than just donors

Fundraisers would have more success raising money if they spent more time talking to trustees and senior leadership teams, says Ian MacQuillin. Total relationship fundraising might just be the answer.

OPINION: Fundraising must be central to any ‘rebrand’ of ‘Charity-UK’

Earlier this month, Rogare’s director Ian MacQuillin spoke at a lunch hosted by CharityComms to discuss ‘rebranding’ the third sector. Here’s what he said.

NEW IDEAS: The ideological attack on fundraising, Part 3 – Why we need an ideological defence

In the third and final part of his exploration of the attacks on fundraising, Ian MacQuillin argues that the ideological narrative the profession needs to defend itself is undermined by anti-fundraising attitudes in its midst.