- Third paper in Rogare series that translates recent academic study into practice
- Looks at how fundraisers can help donors create value in their own fundraising
- Recommends that fundraisers should be trained to coach and mentor donors to create more value when they conduct their own community fundraising activities
Category: Praxis papers
NEWS: Second praxis paper looks at how to overcome donors’ ‘silent resistance to taboo causes
- Second paper in Rogare series that translates recent academic study into practice
- Looks at how people distance themselves from comms about ‘taboo’ causes
- Recommends ‘deliteralising’ comms to use animations, songs and metaphor
- New traffic light system to give fundraisers confidence in the recommendations
Critical Fundraising 